Better labelling for food system change
Knowing how our food is produced empowers everyone, from bakers, campaigners, chefs, creatives, entrepreneurs, farmers, growers, healthcare practitioners, parents, policymakers, producers, regulators, scientists, traders, to teachers, to be a part of the change.
Current food labelling systems are unfit for purpose.
Consumer decisions can drive positive change only when informed with accurate information.
The journey to understand the linkages of food production and consumption with human and planetary health is incomplete without information on how our food is farmed, processed, and manufactured.
The same food can be produced using different methods with a huge variation in the levels of social and environmental impact and this is rarely accurately represented on the label.
Our Mission
We believe that everyone can drive and participate in food system change, but governments must initiate and incentivise those changes through sound policies and regulations.
Our food system needs food labelling that empowers individuals to make healthier and sustainable dietary choices, supports businesses to make more sustainable sourcing decisions, and incentivises farmers and producers to be a part of the change.
We represent a collection of over 50 businesses and organisations we call ‘the consortium’.
CLEAR is a consortium of over 40 businesses and not-for-profit organisations. CLEAR was setup in 2021 to provide a unified voice for the environment, animal welfare and regenerative farming on legislative and policy development and implementation of food labelling in the UK.
We represent a diverse range of ecological, social, and governance interests and expertise in the food system, supporting agroecological methods of food production that are better for people and the planet.
